Explore Topics / Product Development Processes and Considerations(21 Videos)
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21 Videos
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Lynn Ambrosia - Lecture - Campbell's Sou
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Lynn Ambrosia is currently the Vice President of Retail Fresh at Campbell's Soup Company. Previo...
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We actually surprised ourselves with Soup-at-Hand to be honest with you. In the first year, we gene...
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10/15/2005
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Sandeep Kumar - Interview - EarthShell a
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Sandeep Kumar was one of the original employees at EarthShell. EarthShell developed patents for ...
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So product development I think is perceived as something - you draw up a plan. And then you go move...
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5/18/2005
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Engineering as a Foundation for Business
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Charles G. "Chip" McClure is chairman of the Board, chief executive officer and president of Arvi...
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Another concept that we talk about is fast to fail. And as I said before, we are a very capital int...
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4/21/2005
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Linda Miles - Lecture - Marketing Planni
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Linda Miles founded Miles Marketing Company in October 2001. Since forming the company, she has ...
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So when you talk about your product, you're not just going to talk about beef jerky is beef jerky. ...
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3/8/2005
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Linda Miles - Lecture - Marketing Planni
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Linda Miles founded Miles Marketing Company in October 2001. Since forming the company, she has ...
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That's what we call a personality. That's been cultivated through their ads, through their spokespe...
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3/8/2005
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Linda Miles - Lecture - Marketing Planni
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Linda Miles founded Miles Marketing Company in October 2001. Since forming the company, she has ...
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When you talk about product in a plan, which you want to talk about are, it's features and benefits....
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3/8/2005
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Cheryl Francis - Lecture - Corporate Str
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Cheryl Francis has been the Vice Chairman of the Corporate Leadership Center since 2002 and an in...
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Increase the numbers of years of high expected return on net assets. An example here might be the d...
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3/8/2005
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Academic Scientists as Entrepreneurs - P
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John Callister joined the Cornell faculty in 1999. He holds a joint academic position as lecturer...
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First of all I went to business school very soon after I got an engineering degree. So I learned ab...
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11/7/2004
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David McElroy - Interview - Verdia
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David McElroy has been the Vice President of Operations and Business Development for Verdia since...
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The one thing you don't appreciate is just the grind, the grind, because people think that startup i...
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5/1/2003
